GK Strategies https://validator.w3.org/feed/docs/rss2.html Rebuilding a marketing function in 90 days Sales and marketing alignment workshop Improving AI citation for a retail ecommerce agency B2B website refresh for structure, content and CTA clarity AI voice and chat agents for a B2B SaaS platform Why the UK Is Europe’s Hardest Software Market to Enter on Product Alone Event Curation & Moderation Services About GK Insights People we trust, on the job and beyond. Contact Guest Lecturing Fractional and Interim CMO Go-to-Market Advisory Strategic advisory for B2B technology, retail and supply chain Why the story always comes first Speaker Services Case Studies A Team Without Shape Isn’t a People Problem. It’s a Design Problem. Buy, Build or Borrow: The New Maths of the Marketing Team Committed, Not Constant: What Fractional Leadership Actually Buys You The Interim Question Nobody Asks: Payroll or Contract? Three Signs Your Marketing Strategy Has an Attribution Problem, Not a Budget Problem The Ultimate Meeting Cadence That Keeps Your Marketing Team Aligned Same Brief, Five Times: What Ten Days of Enquiries Just Told Me Proven Deliverables for a Fractional CMO in 90 Days Dancing Squirrel OmniLogistx NeoPR Gillespie Manners Amp’d What Prospective Clients Really Ask on a First Call with a Fractional CMO Building an AI Share-of-Voice Baseline: The Toolkit Is More Old-School Than You Would Think Hiring for a Marketing Team That Doesn’t Exist Yet How to Know You’re Ready for a Fractional CMO (and How to Brief One Well) The Power of the Perfect Event: What a Decade of Flagship Conferences has Taught Me About Building a Business Building a High Performance Team: The Art of Leading People Well Your Website Is Quietly Losing You Deals PR Just Became a Growth Metric: Proving the Link Between Media Placements and AI Visibility Full-Time or Fractional? The Marketing Leadership Question Every Growing Business Is Asking